|If you want Fringe information, step this way. Pic: Lotte Fisher|
We chose Calton Hill because it has commanding views of the city, taking in iconic sights such as Edinburgh Castle and the acropolis. It's hardly original thinking, but if the pictures suggest the city, it's a good visual clue about the book. It was a really clear day with some sharp low winter sun, which was great for lighting.
Then we headed down to the Fringe Office for some more pictures. In terms of visual clues, that's the really obvious one - though not quite as easy to get a shot that draws everything together. Remembering my photo shoot the other day with the Scotland on Sunday photographer, we made use of the "Fringe Information" sign - a gift for a man with a book providing Fringe information.
I've put downloadable versions of five of the pictures on a new press area on my website.