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Wednesday, January 18, 2012

The media campaign: your comments

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THE COMPETITION for audiences is intense on the Edinburgh Fringe which means the competition for media attention is pretty ferocious too.

This chapter of The Edinburgh Fringe Survival Guide puts some perspective on whether or not press coverage can help you and suggests the best ways to go about getting it.

Sharing their advice are Fringe experts including playwright Ella Hickson, comedian Nick Doody, comedy critic Brian Logan, theatre critics Lyn Gardner and Joyce McMillan, editor Jonny Ensall, producer James Seabright, publicist Claire Walker, venue manager Tommy Sheppard and producers Aneke McCullough and Guy Masterson.

If you have comments about this chapter of The Edinburgh Fringe Survival Guide, please add them below.

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About Me

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Follow me on Twitter @MarkFFisher, @WriteAboutTheat and @LimelightXTC I am a freelance journalist and critic specialising in theatre and the arts. Publications I write for include the Guardian and the Scotsman. I am the author of The Edinburgh Fringe Survival Guide: how to make your show a success and How to Write About Theatre: A Manual for Critics, Students and Bloggers. I am also editor of The XTC Bumper Book of Fun for Boys and Girls: A Limelight Anthology and What Do You Call That Noise? An XTC Discovery Book. From 2000-2003, I was the editor of The List magazine, Glasgow and Edinburgh's arts and events guide.